02. Identifying Opportunities
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Identifying Opportunities
ND036 C1 L2 02 Finding The Right Problem To Solve
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Recap
Finding the right problem to solve is critical for the success of your product! If you aren’t focusing on the right problems, your product will fail. This is something that both big and small companies struggle with. You’ll have to work through constraints and tradeoffs
Viable Product

The best product opportunities solve user problems and meet business goals
Quiz
SOLUTION:
- Limited amount of time
- Different levels of impact
Quiz
SOLUTION:
- The problem you are solving
- The product you are building
- The people on the team
Summary
You can start to identify which problems to solve by looking at:
- Market Research
- User Research
- Product Data
- Support Data
- Efficiency gains